Writers are always hearing about the importance of branding, but what does that mean, and how do you do it? With the vast number of novels published each year, making yours stand out is a challenge. New York Times bestselling author Jennie Bentley/Jenna Bennett, author of several book series in various genres, will show you how to focus your marketing efforts on those things that will best showcase who you are and what you write. Friday, August 24, 2012, 10:10-11:40 AM. Learn more at www.killernashville.com.